Thursday, February 24, 2011

Campaigns



     For the next two months, I'll probably see these girls more than I'll see my parents. In our last semester at FIU, public relations and advertising majors take a class, called campaigns, that can be compared to an agency bootcamp. Our agency is called Immerse Media and we "Dare our clients to dive into a world of creativity." This intense course is going to involve a lot of sleepless nights but overall, it's a taste of the fast-pace environment I'm looking for in advertising. Although I dream of creating tag lines and slogans that follow brands forever, for the sake of this class, I took the position as the account executive. A month into it, and I can already see why past students warned us but I'm ready for it.

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